I Believe In Karma’ Campaign

To reinforce the workings of cause and effect and to reiterate its meaning, we initiated a campaign called ‘I believe in Karma’. We encouraged people to share stories of redirecting the course of their Karma by continuing to persevere and do good to others. Through this campaign, we strengthened the belief that one must continue to do their bit and never lose faith in humanity. Do good to feel good.

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